2025 MQ Gathering – Minneapolis, MN

September 16-18, 2025 | Minneapolis, MN 

The 2025 MQ Gathering will take place from September 16-18 in Minneapolis, MN!

Money Quotient thanks our friends at JNBA Financial Advisors for the use of their facilities and hosting the 2025 MQ Gathering.

Navigating the VUCA World – A Think Tank for Financial Professionals

In today’s volatile, uncertain, complex, and ambiguous (VUCA) world, the role of financial professionals is more critical — and more challenging — than ever. The MQ Gathering is an immersive, think tank–style conference designed specifically for financial professionals seeking to deepen their understanding of the human dimensions of their work in chaotic environments.

Through a dynamic blend of educational talks, guided exercises, and collaborative group discussions, participants will explore how individuals respond neurologically, behaviorally, and psychologically to uncertainty — and how those responses impact decision-making, communication, and long-term well-being.

We’ll explore the risks VUCA environments pose to both professionals and clients, and uncover practical, evidence-based strategies for resilience, coping, and effective decision-making.

In addition, we’ll examine the evolving role of financial professionals as steady guides — supporting not just financial goals, but the emotional and psychological well-being of clients during times of disruption.

Finally, we’ll take an honest look at today’s financial industry landscape, identifying key challenges and emerging opportunities to better serve clients with clarity and confidence amid constant change.

Whether you’re seeking fresh insights, actionable tools, or a deeper connection to your purpose in this profession, the MQ Gathering offers a space for reflection, discovery, and renewal.

Travel and Lodging

All participants are responsible for arranging their own transportation and lodging. These are NOT covered with the cost of attending the 2025 MQ Gathering.

The training will take place in the JNBA Financial Advisors’ office (8500 Normandale Lake Blvd #450, Bloomington, MN), which features plentiful parking in an on-site lot.

The most convenient airport servicing the area is Minneapolis – St. Paul International Airport.

Nearby hotels include (but are not limited to):

More Information

An information packet with additional details about the 2025 MQ Gathering will be provided in the coming weeks. Check back soon!

Registration Fee

  • $900.00 for ALL parties.

Cancellation Policy

  • If you cancel ON OR BEFORE August 15, you will receive a FULL REFUND, minus a $100.00 processing fee.
  • If you cancel BETWEEN August 16, 2025 – September 1, 2025 you will receive a 50% REFUND, minus a $100.00 processing fee.
  • NO REFUND will be provided for cancellation after September 1, 2025.
  • NO REFUND will be provided to individuals who are registered but do not attend the Retreat (i.e., “No Shows”).