Let’s Celebrate Carol & Her Legacy


With great honor and mountains of respect, we share the exciting news that Carol Anderson, Money Quotient’s founder, will be retiring at the end of June 2024.

Carol’s life work, which has spanned over three decades, was sparked in the late 80s by her discovery of research indicating the vast ineffectiveness of financial literacy programs in positively impacting individuals’ financial behaviors and well-being.

Starting with her master’s thesis project in 1991, Carol has broken ground in the financial industry by studying both the emotional and practical factors involved in individuals’ relationships with money and decision-making behaviors. After receiving her master’s degree, she continued to pursue her curiosity and newfound love for research, establishing Carol A Anderson Research. As an independent researcher and writer, she partnered with various for-profit and non-profit organizations to conduct studies and develop educational programs and workshops designed to deeply engage its students and build motivation to make lasting positive change in their financial lives.

With a growing library of resources she had developed, Carol founded Money Quotient in 2001 and soon after began teaching financial professionals how to understand their clients and their financial well-being through a multidisciplinary lens.

In an effort to continue her research, she established a non-profit 501(c)3 in 2003 and began developing relationships with universities across the country.  Two notable studies she led have made a profound impact on the financial industry and are regularly referenced are “Communication Issues in Life Planning: Defining Key Factors in Developing Successful Planner-Client Relationships,” published in 2007, and “Developing and Maintaining Client Relationships in a Rapidly Changing Environment” published in 2021.

If you’ve personally experienced the power of the True Wealth Planning model and the Money Quotient tools Carol has developed or have witnessed its impact on your clients’ lives, then you’re lucky to be part of a community that understands the importance of Carol’s work in the evolution of financial planning, coaching, counseling, and education.

We hope you’ll come celebrate Carol’s retirement and the legacy of her life’s work with us at our MQ Gathering and Celebration Dinner near Nashville, TN from October 28-30, 2024.